THEMES:
Y2K
Vintage
Energetic
Nostalgic
Exaggerated
Dramatic
doing design...
working with design and cinematics, aka progressing
in the pursuit of motion graphics
working on miniature animation
SOFTWARE
Ps
Fc
Adobe Photoshop
Final Cut Pro
VISUAL IDENTITY
nostalgic / exaggerated
YEAR
2024
Creating visual montages for albums and musical artist.
IN FOCUS is an authentic interview done by rapper/singer/songwriter Kevin Abstract.
In this video, he interviews
an upcoming artist he recently
worked with - QUADECA.
Quadeca is an American rapper, known for his diverse sound. He got his start on the internet and has since evolved his sound to combine experimental
hip hop, R&B, and pop rap.
Used the name as a centerpoint of design, working with a gaucause blur efect to represent a "lense"- since kevin is trying to show the lense of the artist in the video series
the process.
QUADECA released his recent album SCRAPYARD
TOPICS as misplaced loyalty, and people-pleasing were heard throughout the mixtape
And visuals such as a LITERAL SCRAPYARD were used to represent the "scraps"-leftover songs- now deemed to be released
Contrary to many artist releases, every song in SCRAPYARD is intentionally different stylistically-
a new kind of MIXTAPE.
Seeing life through a disoriented "scope", as in a telescopic view, but the same word is viewed as an opportunity to do something new
Appearance of a captured memory
[image focusing] to fit the nostalgic sound
of the album
previous album.
QUADECA built a captivating world when the set of an eerie abandoned town was shown before mountains coated in snow.
SCRAPYARD
The assembly of locations like Slovenia, Austria, France, Croatia, Norway, and Switzerland amongst other places- built an unworldly appearance to places that seemed oddly familiar.
to be continued...
